![]() ![]() Signpost also automated customer acquisition and retention as well. The platform is able to automate various aspects of business marketing regarding social and directory profile management. Signpost is a company that operates a cloud based digital and marketing platform for both small and medium size businesses. During both 20, Signpost was named one of America’s Most Promising Companies by Forbes and was ranked as a "Top Workplace" by The Austin American Statesman and Crain's New York. The company, former known as Postabon, Inc., is a technology company that develops CRM and marketing automation software for local businesses with the goal of building relationships with new as well as existing customers. The company was able to raise 30 million dollars in venture funding from companies such as Georgian Partners, Google Ventures, Spark Capital, OpenView Venture Partners, Scout Ventures, as well as a group of angel investors. The company is headquartered in New York City and has offices in both Denver, Colorado and Austin, Texas. In 2010, Signpost was founded by two gentlemen named Stuart Wall and John Buchanan out of Harvard Business School. The company’s core values consist of fighting for small businesses, focusing on impact, making sure the team wins, making your own luck work for you, and acting like owners at all times. The mission of Signpost is to empower local businesses to build lasting customer relationships. HighBar structures its investments to align all stakeholders, while working alongside management teams to develop a long-term strategy to unlock operational value. HighBar Partners is a private investment firm that provides strategic growth capital to enterprise and infrastructure software companies, with a focus on long-term value creation. Based in Portland, the company has focused on building lasting relationships with clients and providing exceptional customer service. Since 2012, Securus has partnered with thousands of businesses – from local enterprises to large corporations – to provide live receptionist and live chat services. Signpost has offices in New York and Denver. Founded in 2010, Signpost helps businesses enhance and expand their market reach – providing online presence and reputation management tools to capture, qualify, and follow up with inbound inquiries. Thousands of local businesses depend on Signpost to manage the complete lifecycle of their client relationships and grow their revenue. Orrick, Herrington & Sutcliffe acted as legal advisor for Signpost on this transaction. “This acquisition provides scale, positive cash flow and creates a best-in-class solution for small- and medium-sized home service businesses to thrive, and as investors, HighBar and Georgian are excited to be able to support this opportunity, ” said Brian Peters, Partner at HighBar Partners. Securus provides a complementary offering that creates a best-in-class solution to generate enhanced process efficiencies and facilitate a superior high-touch model for our end customers.” “Today’s consumers expect immediate responses, but business owners tell us that they are often stressed for time and capacity when it comes to responding to prospect and customer inquiries. “The acquisition of Securus immediately solves a need for our core clients,” said Signpost CEO George Bilbrey. The combination enables contractors to provide an exceptional, “always on” experience to its clients throughout the sales cycle and customer experience. Signpost, a leading marketing and communications software solution for home service providers, has announced the closing of its acquisition of Securus Contact Systems, an innovative live chat and receptionist service platform, based in Portland, Oregon. ![]()
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